BishopFoundation.org Launches 2012 Online Fundraising and Incentive Program
In support of the charitable mission of the Alpine Loop Gran Fondo, BishopFoundation.org has launched an online fundraising and incentive program to encourage and reward the incredible and dedicated efforts of fundraising participants.
The program employees the Personal Fundraising tool hosted on BishopFoundation.org. The tool allows anyone to sign-in, create a personalized page, set a fundraising goal and accept donations online.
“The web-based aspect of the Personal Fundraising app has the ability to increase the efficacy and impact of the 2012 fundraising efforts,” says Erin Bishop. “Last year, our fundraising participants were few in number, and yet very successful in the absence of a formal fundraising program. It’s exciting to introduce the new website and offer some great incentives for the fundraisers.”
To encourage new fundraisers to join the effort, BishopFoundation.org is offering two limited promotions: Giving an easy-to-acheive incentive, the first 25 fundraising participants to raise $25 will receive a special welcome packet including a pair of Cannondale Re-Spun cycling socks. An even more tempting incentive for cycling enthusiasts might be the offer of a free entry into any of the 2012 Alpine Loop Gran Fondo routes. Through July 1, up to 50 riders may commit to a minimum fundraising goal of $500. If they achieve the goal by September 1, and forego the first two incentive “prizes”, they’re guaranteed an entry into the 2012 event.
“The free-entry fundraising promotion has a lot of potential for the efforts of the event’s charitable mission, and opens a door to participation in the Gran Fondo,” explains Bishop. “I think it’s a great fit; The mission of the event is to raise funds and awareness for some very worthy causes including the Prostate Cancer Awareness Project and local cycling initiatives. If someone is committed to helping that mission, those are the people who should be front and center on the start line of the Gran Fondo,” she says.
Fundraising for the 2012 event is active and will continue through September 1, 2012.
“Cyclists are drawn to the challenge of the Alpine Loop, and the test of completing the route is inspiring.” Bishop says, “Channeling that excitement and energy toward the charitable mission can have limitless impacts.”
The full details of the fundraising program can be viewed at www.BishopFoundation.org/Incentives.